BRANDING
Branding for SME
(Small to Medium Sized Enterprise)
Graphic design although extremely important to branding, is just a part of the bigger picture. Let me explain what I mean. Branding as a whole involves more than a logo, it’s your businesses entire identity, it is how you communicate with your target market and how you make them feel. And, over time, with consistent nurturing, your branding will bloom to a level where it creates immediate awareness and recognition.. that is the ultimate reward with branding.. end game, mic drop, happy days!
Your branding is essentially:
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Your vision, pillars, ethos
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Your products or/and services
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Your visual identity (logo, colours, fonts)
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Your communication style and your tone of voice
Identify and combine those magical things and you have your branding seed! It’s full of potential but needs a bit of a hand to get sprouting so you can get that desired recognition. (Scroll down for my 4 step visual process)
If you would like a little help with new branding or a little push with current branding, I am offering 60+ minute zoom consultations at my super affordable design rate to assist you in:
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Graphic Design guidance
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Brainstorming and identifying what elements can make up your brand
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Strategies on execution
