Branding for SME
Engaging a Graphic Designer should be a beautiful cohesion of both minds, yours and your designers. Your designer won’t be able to fully grasp your design vision without getting into the nitty gritty of who you are as a brand first. Both client and designer need to work collectively to achieve branding success.
Graphic design although extremely important to branding, is just a part of the bigger picture. Let me explain what I mean. Branding as a whole involves more than a logo, it’s your businesses entire identity, it is how you communicate with your target market and how you make them feel.
And, over time, with consistent nurturing, your branding will bloom to a level where it creates immediate awareness and recognition, and consumer CONFIDENCE. That is the ultimate reward with branding.. end game, mic drop, happy days!
If you would like a little help with new branding or a little push with current branding, I am offering 60+ minute zoom consultations at my super affordable design rate to assist you in:
Profiling your ideal client
Graphic Design guidance
Brainstorming and identifying what elements can make up your brand
Strategies on execution